One photo. One seahorse. One urgent warning. Sewage Surfer by Justin Hofman , one of the most striking photographs of 2017, reminds us of the hidden cost of single-use plastic items. Cotton swabs are silent polluters: too small to recycle, too common to ignore. Billions end up in our oceans every year...

As Gen-Sustainability, we’ve created W-tips, an alternative to plastic cotton swabs — patent-pending. Please visit our Kickstarter campaign page for all the details on W-tips